Digital Marketing Archives - Page 6 of 6

23 Tools to Optimize WordPress for Search & Conversions

WordPress has revolutionized the way bloggers and businesses create websites, publish content, and build a cohesive online presence. Because this platform makes it so much faster, easier, and cheaper to put up a website, there are a lot more blogs and websites for you to compete with these days. That’s why it’s vital for you to optimize your site as much as possible, so you can increase conversion rates and boost traffic.

Use these tools and resources to optimize your WordPress website for more conversions and traffic so you can leave the competition in the dust.

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By Arun Sivashankaran|2014-04-21T14:59:39-07:00November 20th, 2013|Digital Marketing|0 Comments

How To Charge The Right Price In 3 Simple Steps

“How much should I charge?”

It’s the dreaded question many businesses fear. They put so much time and money into developing a great product or service. Now they’re ready to unleash it on the world.

But how much will people be willing to pay for it? How can they make sure they’re charging the right amount without leaving money on the table?

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By Corey Pemberton|2014-04-21T14:59:50-07:00November 18th, 2013|Digital Marketing|0 Comments

Do You Know How to Solve These Common Email Marketing Mistakes?

Do your emails annoy your subscribers?

For many businesses, that’s the best–case scenario. That assumes their subscribers actually read their emails. They can always ignore them, put them into spam filters, or delete them on sight.

Imagine creating a pipeline of leads. Being able to drive your own traffic and build a sustainable customer base. That’s what email marketing can do for you… if you do it right.

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By Arun Sivashankaran|2014-04-21T15:00:05-07:00November 11th, 2013|Digital Marketing|0 Comments

41 Resources to Help You Write High-Converting Copy

Which is more important when optimizing for conversions: design or copy?

It’s a trick question. Neither is necessarily more important. Both conversion-oriented design and compelling copywriting are critical, and both can dramatically increase your conversions.

However, once you’ve created the perfect design that highlights all the right information and visually leads prospects to your CTA, the only thing left to improve is the copy, and you can constantly test new headlines, offers, messaging, calls to action, benefits, text formatting, and other elements of copywriting to boost conversions even more.

But how do you know what to write, change, and test to get more prospects to become subscribers, leads, and customers?

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By Arun Sivashankaran|2014-10-31T17:21:50-07:00October 30th, 2013|Digital Marketing|4 Comments

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